April 2015 Issue 103

Off-the-rack suits are made for dummies

B2B Editor1 April 2015

Kumar Advani, the visionary tailor behind Advani Custom Tailors, says off-the-rack suits might look good on mannequins, but when it comes to feeling professional and powerful in the business arena nothing beats a hand-measured, custom-made suit.

Based in Canberra since 1983, Kumar has been making impeccably crafted suits and shirts for the Canberra community for over 30 years.

Learning from his father, the family operated several menswear shops in Hong Kong in the 1960s. Kumar now travels to all major capital cities in Australia and New Zealand and visits Hong Kong twice a year to create a new collection of designer fabrics from the European suppliers for the Australian seasons.

“A suit is a timeless, long-term investment,” Kumar said.

Kumar offers over 2,000 fabrics from around world, including merino wool in Super 150″ upwards, cashmere tweeds, Italian silk/ wool, linen and many more. He stocks carefully selected merino wools from brands such as Dormeuil, Holland & Sherry, Zegna, Marzoni and Loro Piana.

“As another Canberra winter looms, it’s time to start thinking about clothes,” Kumar stated.

And for Kumar, getting the perfect material, style and cut is an art, taking a staggering 35 measurments plus 3D photographs of the individual posture.

For Kumar, having classic, custom crafted clothing is all about the fit, comfort and confidence.

“After you go from shop to shop getting alterations, you may as well get your suit custom made,” Kumar says.

“With my suits, you can walk into a meeting with confidence.”

Why not spoil yourself this winter and invest in a hand-measured, custom-made suit or shirt. Prices start at $850 for suits and $150 for shirts.

Direct: +61(0) 419 275 533 Email: [email protected]

Contact: Our National Showroom Phone: +612 6258 9974 21 Bainton Cres Melba ACT 2615 www.advanitailors.com.au