December 2015 Issue 111

Make golf at the Federal Golf Club part of your 2016 Business Plan

B2B Editor10 December 2015

Make golf at the Federal Golf Club part of your 2016 Business Plan

It was my wife Allison who got me back into golf.

At least twice a year, for many years I hacked my way around the golf course. I played in plenty of corporate events and was carried by others in the group. Golf was never a priority and I never considered it a forum to build networks and relationships.

Between 2008 and 2012 my life was consumed with balancing the demands of presenting Breakfast Radio and bringing up my two young daughters.

My wife organised a voucher that had me fully kitted out and signed up for lessons and Membership. Her thought was to get me away from everything for at least a few hours a week.

Many would say – best wife ever.

Along with the many wonderful elements the game has to offer, I soon learned the power of putting my name on the competition time sheet as a single player. On many occasions, as three other Members randomly joined me, I found myself playing with high level decision makers in both the government and private sectors.

As we played our round it was interesting to observe the personality traits of my playing partners. More interesting was the manner in which adverse situations were approached and dealt with on the course.

Of course the notion of learning more about an individual’s personality in one round of golf as opposed to 10 years in the boardroom has been around for long time. No truer words have been spoken. It’s an element of the game that is often overlooked.It’s an element though that I love and love to talk about.

After my full time radio career I find myself marketing the Federal Golf Club. In Federal’s friendly environment I’ve found it to be the perfect venue to learn about people in the ACT, establish relationships and climb on to the business web of corporate Canberra.

In a piece published in the PGA Australian Course Guide I wrote, ‘Federal is one of Canberra’s premier golf venues and presents one of Australia’s best inland golfing experiences. The course is set in beautiful
bushland surrounds with grand views of the Brindabella Ranges making the Federal Golf Club a very special place’.

Federal also offers the opportunity to show colleagues from outside Canberra another aspect of our beautiful city.

To talk about Federal Golf Club as a place to build relationships and business networks is an easy sell. By including the Federal Golf Club in your 2016 Business Plan, you can access:

* Business and networking opportunities through golf

* A value for money venue to hold events

* All inclusive Corporate Golf Days

* Membership categories to suit busy lifestyles

* Sponsorship and brand exposure

* Messaging to Members via traditional and social media platforms

Corporate golf at Federal presents a solid platform to achieve wide ranging objectives including the opportunity to:

* Provide an unforgettable experience to valued clients | customers Speak to your clients | customers
as a group

* Give your clients | customers the opportunity to mix with other organisations that are in business with you

* Run a fund raising event for your chosen charity

* Create excitement about your organisation

I invite you to make a time to come to the Federal Golf Club and talk about the opportunities Federal has to offer. Why not also make a time to have a hit and take in the surrounds.You won’t be disappointed.

As for my persona while we’re out there,well most times as I walk off the Green you’ll hear a faint grumble, usually to the tune of,’not another bloody 3 putt.’

Cam Sullings
Assistant General Manager
Federal Golf Club Canberra

T: (02) 6281 1888
E: [email protected]

PO Box 3039 Manuka ACT 2603 | Gowrie Drive,
Red Hill ACT 2603